Dearlove, Des. <br/><br/>
Business the Richard Branson way :  10 secrets of the world's greatest brand builder / 
Des Dearlove. 
 - 2nd ed. 
 - Oxford :  Capstone,  2002 
 - xvi, 175 p. ;  22 cm. 
 - Bigshots. .
<br/><br/><label>ISBN: </label>1841121495 (pbk.) 
<br/><br/><label>Subjects--Personal Names: </label><br/>Branson, Richard.
<br/><br/><label>Subjects--Corporate Names: </label><br/>Virgin Group--History.
<br/><br/><label>Subjects--Topical Terms: </label><br/>Aeronautics, Commercial--History.--Great Britain<br/>Brand name products--Great Britain.<br/>Businessmen--Great Britain--Biography.<br/>Success in business--Great Britain--Case studies.
<br/><br/><label>Dewey Class. No.: </label>338.04092  / DEA