Cross-cultural communication : the essential guide to international business / Gerard Banon ... [et al.] ; edited by John Mattock. - Rev. 2nd ed. - London : Kogan Page, 2003. - viii, 176 p. : ill. ; 24 cm.

Previously published as: International management. London : Kogan Page Ltd., 1999.

Includes bibliographical references (p. [169]-170) and index.

1. Culture. - 2. Company. - 3. Character. - 4. Tactics. - 5. Timing. - 6. Talk.

074943922X (pbk.)


Business communication--Cross-cultural studies.
International business enterprises--Management--Social aspects.
Intercultural communication

658.18 / CRO