E-commerce : business, technology, society /
Kenneth C. Laudon, Carol Guercio Traver.
- 2nd ed.
- Boston, Mass. : Pearson/Addison Wesley, c2004.
- 1 v. (various pagings) : col. ill. ; 24 cm. + 1 case book (viii, 104 p.)
Includes bibliographical references and index.
1 Case book : New Case Studies / Kenneth C. Laudon, Carol Guercio Traver (viii, 104 p.), 2005. ISBN 0321269365
032120056X (hbk.) 0321269373 (shrink-wrapped)
Electronic commerce. Internet marketing. Information technology.