Wood, Marian Burk. <br/><br/>
The marketing plan :  a handbook / 
Marian Burk Wood. 
 - 2nd ed. 
 - Upper Saddle River, N.J. :  Pearson Education,  2005. 
 - xv, 200 p. :  ill. ;  26cm. +  1 CD-ROM (4 3/4 in.) 
<br/><br/> Palo Alto Software's Marketing Plan Pro 6.0 included. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><br/>System requirements: Windows XP, 2000, ME, NT4, 98, 95; free disk  space: 50 MB typical, plus 70 MB for Microsoft Internet Explorer 5.5 or  higher (required); Premium or comparable recommended; SVGA with 256 colors  minimum, 16-bit recommended; 56 Kbps modem recommended; Internet access is required for all Internet features. 
<br/><br/><label>ISBN: </label>0131485253 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management--Handbooks, manuals, etc.
<br/><br/><label>Dewey Class. No.: </label>658.802  / WOO