Armstrong, Gary Marketing : an introduction, an Asian perspective / Gary Armstrong, Philip Kotler, Geoffrey da Silva. - xx, 596 [83] pages : illustrations (chiefly colour) ; 28 cm Revised edition of : Marketing. Includes bibliographical references and indexes. ISBN: 013167661X (paperback) Subjects--Topical Terms: Marketing--Asia. Dewey Class. No.: 658.8 / ARM