TY  - BOOK
AU  - Armstrong,Gary
AU  - Kotler,Philip
AU  - Silva,Geoffrey da
TI  - Marketing: an introduction, an Asian perspective   
SN  - 013167661X (paperback)
U1  - 658.8 
PY  - 2006///]
CY  - Singapore
PB  - Prentice Hall
KW  - Marketing
KW  - Asia
N1  - Revised edition of : Marketing; Includes bibliographical references and indexes
ER  -