Nahai, Nathalie. <br/><br/>
Webs of influence :  the psychology of online persuasion : the secret strategies that make us click / 
Nathalie Nahai. 
 - Harlow, England :  Pearson,  c2012. 
 - xiv, 271 p. :  col. ill. ;  24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780273772958 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Internet marketing--Psychological aspects.<br/>Internet advertising--Psychological aspects.<br/>Web sites--Design.
<br/><br/><label>Dewey Class. No.: </label>658.872  / NAH 2012