TY  - BOOK
AU  - Baines,Paul
AU  - Chansarkar,B.A.
TI  - Introducing marketing research
SN  - 0471497703 (paperback)
U1  - 658.83 
PY  - 2002///]
CY  - Chichester, West Sussex
PB  - John Wiley & Sons Ltd
KW  - Marketing research
N1  - Includes bibliographical references and index
ER  -