Exploring public relations / 
[edited by] Ralph Tench and Liz Yeomans. 
 - Harlow, England :  FT Prentice Hall,  2006 
 - xxx, 641 p. :  ill. ;  27 cm. +  1 instructor's CD-ROM (4 3/4 in.) 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0273688898 (pbk.) 9780273688891 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations
<br/><br/><label>Dewey Class. No.: </label>659.2  / EXP