Essentials of strategic management /
J. David Hunger, Thomas L. Wheelen.
- 4th ed., Eastern economy ed.
- New Delhi : Prentice-Hall of India, c2007.
- xi, 192 p. ; 24 cm.
Previous ed.: 2003.
Includes bibliographical references and index.
Part I: Introduction to strategic management - 1. Basic concepts of strategic management - 2. Corporate governance and social responsibility -- Part II: Scanning the environment - 3. Environmental scanning and industry analysis - 4. Internal scanning; organizational analysis -- Part III: Strategy formulation - 5. Strategy formulation: situation analysis and business strategy - 6. Strategy formulation: corporate strategy - 7. Starategy formulation: functional strategy and strategic choice -- Part IV: Strategy implementation and control - 8. Strategy implementation: organizing for action - 9. Strategy implementation: staffing and leading - 10. Evaluation and control -- Part V: Introduction to case analysis - 11. Suggestions for case analysis - Appendix 11.A. Suggested techniques for case analysis and presentation - Appendix 11.B. Resources for case research - Appendix 11.C. Strategy audit oa a corporation - Index.