TY - BOOK ED - Chartered Institute of Marketing. TI - CIM study text : professional diploma in marketing SN - 0751715891 (Pbk.) U1 - 658.834 PY - 2004/// CY - London PB - BPP Professional Education KW - Chartered Institute of Marketing KW - Examinations KW - Study guides KW - Marketing KW - Marketing research KW - Examinations, questions, etc KW - Management information systems N1 - "For exams in December 2004 and June 2005"--Cover; Includes index ER -