Social communication in advertising :  consumption in the mediated marketplace / 
William Leiss ... [et al.] 
 - 3rd ed. /  revised by Jacqueline Botterill. 
 - New York, NY :  Routledge,  c2005. 
 - x, 683 p. :  ill. ;  23 cm. 
<br/><br/> Previous edition entered under William Leiss as author. 
<br/><br/>Includes bibliographical references (p. 637-659) and index. 
<br/><br/><label>ISBN: </label>0415966760 (pbk.) 9780415966764  (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising--Social aspects.
<br/><br/><label>Dewey Class. No.: </label>659.1042  / SOC