Brassington, Frances.
Principles of marketing /
Frances Brassington, Stephen Pettitt.
- 4th ed.
- New York : Prentice Hall, 2006.
- xxxi, 1264 p. : col. ill. ; 27 cm.
Includes bibliographical references and index.
9780273695592 (pbk.) 0273695592 (pbk.) 1405846348 (pkg.)
Marketing.
658.8 / BRA