Hoyle, Leonard H. <br/><br/>
Event marketing :  how to successfully promote events, festivals, conventions, and expositions / 
by Leonard H. Hoyle 
 - xxiv, 224 pages ;  25 cm. 
 - The Wiley event management series .
 - Wiley event management series. .
<br/><br/><label>ISBN: </label>047140179X (hardback) 9780471401797 (hardback) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Special events--Marketing.
<br/><br/><label>Dewey Class. No.: </label>658.456  / HOY