The leadership genius of Alfred P. Sloan : invaluable lessons on business, management, and leadership for today's manager /
Allyn Freeman.
- New York : McGraw-Hill, c2005.
- ix, 248 p. ; 24 cm.
Includes bibliographical references (p. 235) and index.
Preface. - Acknowledgments. - Ch. 1: The Great Accomplishment: The Sloan System. - Ch. 2: Dissent, Disagreement, and Conflict. - Ch. 3: Offering the Customer Choices. - Ch. 4: Facts Determine Decisions. - Ch. 5: The Need for International Business. - Ch. 6: Building a Professional Staff. - Ch. 7: Complementary and Ancillary Businesses. - Ch. 8: The Decentralized Organization and Financial Controls. - Ch. 9: Dealers and Distribution. - Ch. 10: Corporate Image: Advertising and Public Relations. - Ch. 11: Doing the Right Thing: The Sloan Way. - Notes. - Bibliography. - Index.
0071457968 (hbk.)
Sloan, Alfred P. 1875-1966.
Industrial management--United States Success in business Leadership--United States. Management--United States. Businesspeople--United States--Biography.