Advertising layout  [videorecording] 

 - Sunrise, Fla. :  D. E. Visuals,  c1993. 
 - 2 videodiscs (DVD) (40 min.) :  sd., col. ;  4 3/4 in. 
<br/><br/> Durations: pt. 1, 20 mins; pt. 2, 20 mins. 
<br/><br/> Pt. 1 Discusses space allocation and uses of illustration, headline, copy, and logo. Includes demonstrations of basic art layout and mechanics. -- Pt. 2. Discusses proportion, design components, arrangement formats, visual direction, and visual organization. Includes examples of advertising formats and visual attention techniques. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising layout and typography.<br/>Advertising--Psychological aspects. 
<br/><br/><label>Dewey Class. No.: </label>659.13  / ADV