TY - BOOK AU - Levinson,Jay Conrad TI - Guerrilla marketing with technology: unleashing the full potential of your small business SN - 0201328046 (pbk.) U1 - 658.83 PY - 1997/// CY - New York PB - Basic Books KW - Marketing KW - Small business KW - Management KW - Internet marketing N1 - "Guerrilla marketing library."; Includes bibliographical references and index; 1. The unfair advantage - 2. The virtual guerrilla - 3. Marketing your small business - 4. The business of customers - 5. Zero to 60 in 30 days - 6. Saving money by saving time - 7. The benefits of collaboration - 8. Mining the treasures of the internet - 9. High-tech/ high-return marketing - 10. The glowing future for small business - Index ER -