Land, Stacy E.

Managing knowledge-based initiatives: strategies for successful deployment / Stacy E. Land. - Oxford : Butterworth-Heinemann/Elsevier, 2008. - xxiv, 276 p. : ill. ; 23 cm.

Incudes index.

I: Laying the groundwork - II: Ready, set, go - III: Organizational alignment - IV: Support: who is on your side? - V: The value of a value prop - VI: Executing on the groundwork - VII: Communications, salesmanship and publicity - Index.

9780750683395


Knowledge management.
Business planning.
Organizational effectiveness.

658.4038 / LAN