Elkington, John. The power of unreasonable people : how social entrepreneurs create markets that change the world / John Elkington, Pamela Hartigan. - Boston, Mass. : Harvard Business School Press, c2008. - xviii, 242 p. ; 25 cm. Includes bibliographical references and index. ISBN: 9781422104064 (hbk.) Subjects--Topical Terms: Social entrepreneurship.Social change. Dewey Class. No.: 361.70688 / ELK