Flowers, Paul W. <br/><br/>
Underdog advertising  proven principles to compete and win against the giants in any industry /  [electronic resource] : 
Paul W. Flowers. 
 - Dallas, Tex. :  Brown Books,  c2006. 
 - x, 214 p. :  ill.  ;  24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><br/>Electronic reproduction. <br/>Palo Alto, Calif. : <br/>ebrary, <br/>2009. <br/>Available via World Wide Web. <br/>Access may be limited to ebrary affiliated libraries. 
<br/><br/><label>ISBN: </label>
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<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising.<br/>Advertising campaigns.<br/>Marketing.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>HF5823  / .F55 2006eb 
<br/><br/><label>Dewey Class. No.: </label>659.1/13