Gerzema, John,  1961- <br/><br/>
Spend shift :  how the post-crisis values revolution is changing the way we buy, sell, and live / 
John Gerzema, Michael D'Antonio ; foreword by Philip Kotler. 
 - San Francisco :  Jossey-Bass,  c2011. 
 - xxxii, 256 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0470874430 (hbk.) 9780470874431 (hbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumption (Economics)--Social aspects--United States.<br/>Consumers--Psychology.--United States<br/>Cost and standard of living--United States.<br/>Recessions--Social aspects--United States.
<br/><br/><label>Subjects--Geographic Terms: </label><br/>United States--Economic conditions--2009-
<br/><br/><label>Dewey Class. No.: </label>306.30973  / GER 2011