Grow your business with Google AdWords : 7 quick and easy secrets for reaching more customers with the world's #1 search engine /
Jon Smith.
- New York : McGraw-Hill, c2010.
- xii, 125 p. : ill. ; 18 cm.
Includes index.
AdWords : what's it all about? -- Defining your strategy -- The importance of keywords -- Getting started with AdWords -- Ad groups and advanced AdWords -- Writing killer ads -- Ad testing, tracking, and converting.
9780071629591 (pbk.) 0071629599 (pbk.)
Google AdWords. Google.
Internet marketing. Internet advertising. Web search engines.