Lynch, Richard L.

Corporate strategy / Richard Lynch. - 4th ed. - Harlow, England ; New York : FT/Prentice Hall, 2006. - xxxii, 830 p. : col. ill. ; 27 cm. + 1 electronic optical disc (CD-ROM) (4 3/4 in.)

Includes bibliographical references and indexes.

1 electronic optical disc (CD-ROM) (4 3/4 in.) : Corporate strategy : student CD-ROM

0273701789 (pbk.) 9780273701781 (pbk.)


Business planning.
Strategic planning.

658.4012 / LYN