Joachim, Jean C. 151 quick ideas for advertising on a shoestring / One hundred fifty-one quick ideas for advertising on a shoestring Advertising on a shoestring by Jean Joachim. - Franklin Lakes, NJ : The Career Press, c2008. - 189 p. ; 21 cm. Includes index. ISBN: 9781564149824 (pbk.) 156414982X (pbk.) Subjects--Topical Terms: Advertising--Management.Advertising--Costs.Advertising--Evaluation. Dewey Class. No.: 659.1 / JOA 2008