TY  - BOOK
AU  - Joachim,Jean C.
TI  - 151 quick ideas for advertising on a shoestring
SN  - 9781564149824 (pbk.)
U1  - 659.1 
PY  - 2008///
CY  - Franklin Lakes, NJ
PB  - The Career Press
KW  - Advertising
KW  - Management
KW  - Costs
KW  - Evaluation
N1  - Includes index
ER  -