Doorley, John.

Reputation management : the key to successful public relations and corporate communication / John Doorley, Helio Fred Garcia. - 3rd edition - xxxiii, 408 pages : illustrations ; 26 cm

Includes bibliographical references and index.

9780415716277 (hardback) 9780415716284 (paperback)


Public relations.
Communication in organizations.
Corporation--Public relations.

659.2 / DOO 2015