Audiencemaking :  how the media create the audience / 
editors, James S. Ettema and D. Charles Whitney. 
 - Thousand Oaks, Calif. :  SAGE,  c1994. 
 - 242 p. ;  23 cm. 
 - Sage annual reviews of communication research ;  v. 22 .
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0803946260 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media--Audiences.<br/>Mass media--Economic aspects.
<br/><br/><label>Dewey Class. No.: </label>302.23  / AUD