Segal-Horn, Susan.
Understanding global strategy /
Susan Segal-Horn, David Faulkner.
- Andover : South-Western/Cengage Learning, c2010.
- xix, 504 p. : ill. ; 25 cm.
Includes bibliographical references and index.
1844801497 (pbk.) 9781844801497 (pbk.)
Strategic planning.
658.4012 / SEG 2010