TY  - BOOK
AU  - Pearce,John A.
AU  - Robinson,Richard B.
TI  - Formulation, implementation, and control of competitive strategy
SN  - 9780073054384 (pbk.)
U1  - 658.4012 
PY  - 2007///
CY  - Boston, Mass.
PB  - McGraw-Hill
KW  - Strategic planning
KW  - Case studies
N1  - Includes bibliographical references and index; Part one Overview of strategic management: 1. Strategic management -- Part two: Strategy formulation: 2. Company mission - 3. Corporate social responsibility and business ethics - 4. The external environment - 5. The global environment - 6. Internal analysis - 7. Long-term objectives and strategies - 8. Business strategy - 9. Multibusiness strategy -- Part three: Strategy implementation, control, and innovation: 10. Implementation - 11. Organizational structure - 12. Leadership and culture - 13. Control, innovation, and entrepreneurship
ER  -