Smith, Mari, 1966- The new relationship marketing : how to build a large, loyal, profitable network using the social Web / Mari Smith. - Hoboken, N.J. : Wiley, c2011. - xxxiii, 238 p. : ill. ; 23 cm. Includes bibliographical references and index. ISBN: 9781118063064 (hbk.) 1118063066 (hbk.) 9781118134986 (ebk.) 9781118134993 (ebk.) 9781118135006 (ebk.) Subjects--Topical Terms: Relationship marketing.Customer relations.Social networks. Dewey Class. No.: 658.872 / SMI 2011