TY  - BOOK
AU  - Kenway,Jane
AU  - Bullen,Elizabeth
TI  - Consuming children: education, entertainment, advertising 
SN  - 0335202993 (pbk.)
U1  - 370.688 
PY  - 2001///
CY  - Maidenhead
PB  - Open University Press
KW  - Education
KW  - Marketing
KW  - Commercialism in schools
N1  - Includes bibliographical references (p. [189]-204) and index; Introduction - 1. Devouring theory - 2. Inventing thr young consumer - 3. Polarizing pleasures: the allure of the grotesque - 4. Promiscuous corporations: desiring schoolchildren - 5. Designer schools, packaged students - 6. Popular and profane pedagogies - 7. Pedagogies that bite/byte back
ER  -