Stoklossa, Uwe.

Advertising : new techniques for visual seduction / Uwe Stoklossa ; edited by Thomas Rempen. - London : Thames & Hudson, 2007. - 270, [2] p. : ill. (chiefly col.) ; 30 cm.

"Translated from the German 'Blicktricks' ... by David H. Wilson"-- P. [272].

0500513406 (hbk.) 9780500513408 (hbk.)


Commercial art.
Visual communication.
Advertising--Psychological aspects.

741.67 / STO