Nonprofit essentials the capital campaign / [electronic resource] :
Julia Ingraham Walker.
- Hoboken, N.J. : John Wiley, c2005.
- xiii, 177 p. ; 26 cm.
Includes index.
Before beginning your capital campaign -- Preparing for the capital campaign -- Campaign structure : timetables, gift tables, and goals -- Effective campaign leadership -- Making a compelling case -- Prospect identification, cultivation, and solicitation -- Strategies that motivate donors -- Repositioning your organization through the capital campaign rules of the road.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.