Getz, Donald, 1949-

Event studies : theory, research, and policy for planned events, 3rd edition / Donald Getz and Stephen J. Page. - Third edition. - xvi, 506 pages : colour illustrations ; 24 cm. - Events management series . - Events management series. .

Includes bibliographical references (pages 436-497) and index.

9781138899162 9781138899155


Special events--Management.
Special events--Planning.
Special events--Research.

394.2068 / GET 2016