TY  - BOOK
AU  - Davies,Fiona
AU  - Moutinho,Luiz
AU  - Veloutsou,Cleopatra
ED  - ebrary, Inc.
TI  - Futurecast in marketing: findings from an academic think tank 
T2  - European journal of marketing
AV  - HD30.27 .F88 2002eb
PY  - 2002///
CY  - Bradford, England
PB  - Emerald Group Pub
KW  - Business forecasting
KW  - Marketing
KW  - Electronic books
KW  - local
N1  - Electronic reproduction; Palo Alto, Calif.; ebrary; 2009; Available via World Wide Web; Access may be limited to ebrary affiliated libraries
UR  - https://ezproxy.taylors.edu.my/login?url=http://site.ebrary.com/lib/taylorscollege/Doc?id=10052657
ER  -