Evaluating military advertising and recruiting theory and methodology / [electronic resource] :
Committee on the Youth Population and Military Recruitment--phase II ; Paul R. Sackett and Anne S. Mavor, editors.
- Washington, D.C. : National Academies Press, 2004.
- xii, 194 p.
Includes bibliographical references and index.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
Manpower--United States. Youth--United States.
United States--Armed Forces--Recruiting, enlistment, etc.