TY - BOOK AU - Hua,Xian-Sheng AU - Mei,Tao AU - Hanjalic,A. TI - Online multimedia advertising: techniques and technologies SN - 9781609601898 (hbk.) U1 - 659.144 PY - 2011/// CY - Hershey, PA PB - Information Science Reference KW - Internet advertising KW - Internet marketing KW - Multimedia systems N1 - Includes bibliographical references and index ER -