Key concepts in public relations / Bob Franklin ... [et al.] - London : SAGE, 2009 - xii, 253 p. ; 21 cm. - The SAGE key concepts series . - SAGE key concepts. . Includes bibliographical references. ISBN: 9781412923194 (pbk.) 9781412923187 (hbk.) Subjects--Topical Terms: Public relations. Dewey Class. No.: 659.2 / KEY