Journal of advertising research. - [New York] : Advertising Research Foundation. - v. : ill., ports. ; 28 cm. - Quarterly - Bimonthly - Vol. 40, no. 1 (Jan/Feb. 2000)-Vol. 44, no. 4 (Dec. 2004)

Title from cover.

0021-8499 = Journal of advertising research


Advertising--Research--Periodicals.

659.1072 / JOU