TY  - BOOK
AU  - Allen,Cliff
AU  - Kania,Deborah
AU  - Yaeckel,Beth
AU  - Allen,Cliff
ED  - ebrary, Inc.
TI  - One-to-one web marketing: build a relationship marketing strategy one customer at a time 
AV  - HF5415.1265 .A419 2001ebeb
U1  - 658.8/4 21
PY  - 2001///
CY  - New York
PB  - John Wiley
KW  - Internet marketing
KW  - Market segmentation
KW  - Web sites
KW  - Design
KW  - Internet advertising
KW  - Electronic books
KW  - local
N1  - "Wiley computer publishing"; Previously published as: Internet world guide to one-to-one Web marketing. New York : Wiley Computer Pub., c1998; Includes index; Electronic reproduction; Palo Alto, Calif.; ebrary; 2009; Available via World Wide Web; Access may be limited to ebrary affiliated libraries
UR  - http://ezproxy.taylors.edu.my/login?url=http://site.ebrary.com/lib/taylorscollege/Doc?id=10026395
ER  -