Martin, Dick,  1946- <br/><br/>
Tough calls  AT&T and the hard lessons learned from the telecom wars /  [electronic resource] : 
Dick Martin. 
 - New York :  American Management Association,  c2005. 
 - viii, 294 p. ;  24 cm. 
<br/><br/>Includes bibliographical references (p. [273]-286) and index. 
<br/><br/>Don't dance to the music of your own buzz -- Understand the power of symbols -- Take control -- Complete the CEO -- Expect the dumbing down of reality -- Work inside out toward your customers -- Don't let plugging leaks become an obsession -- Casting is everything -- Pay attention to the power of the few -- Don't confuse politics and public relations -- Say good-bye to the rah-rah brother- and sisterhood -- Stay off the treadmill of expectations -- It's okay to change your mind -- Credibility breaks all ties -- Reimagine your company's mission -- Practice ambidextrous leadership. 
<br/><br/><br/>Electronic reproduction. <br/>Palo Alto, Calif. : <br/>ebrary, <br/>2005. <br/>Available via World Wide Web. <br/>Access may be limited to ebrary affiliated libraries. 
<br/><br/><label>ISBN: </label>
<br/><br/><label>LCCN: </label>
<br/><br/><label>Subjects--Corporate Names: </label><br/>AT & T--History.
<br/><br/><label>Subjects--Topical Terms: </label><br/>Telecommunication--History.--United States
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>HE8846.A55  / M37 2005eb 
<br/><br/><label>Dewey Class. No.: </label>384/.06573