TY  - BOOK
AU  - Jerrard,Bob
AU  - Hands,David
TI  - Design management: exploring fieldwork and applications 
SN  - 0415393345 (pbk.)
U1  - 658.5752 
PY  - 2008///
CY  - London
PB  - Routledge
KW  - Industrial design
KW  - Management
N1  - Includes bibliographical references and index; 1. Design and the organisation / R. Jerrard, D. Hands - 2. Design management, urban regeneration and the organization of culture / J. Vickery - 3. The Italian furniture industry and the Kartell case study / G. Lojacono - 4. The long-term impacts of investment in design; the non-economic effects of subsidised design programmes in the UK / M. Smith - 5. Researching risk in design / R. Jerrard, N. Barnes, A. Reid - 6. Design for the strategic repositioning of a sub-supplier / L. Svengren Holm and U. Johansson - 7. Adopting a user-centred approach to designing against crime / D. Hands, R Jerrard - 8. Customer experience-based brand strategy at the Lenovo group - exploring the potential for Lenovo in the UK pc market / R. Holland, Yuanyuan Yin and Shengfeng Qin
ER  -