Altinay, Levent. <br/><br/>
Planning research in hospitality and tourism / 
Levent Altinay and Alexandros Paraskevas. 
 - Oxford :  Butterworth-Heinemann,  2008 
 - x, 247 p. ;  25 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>Getting started -- Developing academic reading skills -- Developing literature review skills -- Research philosophies, approaches and strategies -- Sampling -- Data collection techniques -- Writing your research proposal -- Conducting the fieldwork -- Analysis of qualitative data -- Analysis of quantitative data -- Writing up the dissertation. 
<br/><br/><label>ISBN: </label>0750681101 (pbk.) 9780750681100 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Hospitality industry--Research--Methodology.<br/>Tourism--Research--Methodology.
<br/><br/><label>Dewey Class. No.: </label>338.4791072  / ALT