Johnson, Gerry
Exploring corporate strategy : text and cases /
Gerry Johnson, Kevan Scholes, Richard Whittington
- 8th ed.
- Harlow : Financial Times Prentice Hall, 2008
- xxxvi, 878 p. ; 27cm
Previous ed.: 2006
Includes bibliographical references and index
140588732X (pkg.) 9781405887328 (pkg.) 9780273711926 (pbk.)
Business planning
Strategic planning
658.4012 / JOH