TY - BOOK AU - Bull,Richard TI - Financial ratios: how to use financial ratios to maximise value and success for your business SN - 9780750684538 (pbk.) U1 - 658.15 PY - 2008/// CY - Amsterdam PB - Elsevier/CIMA KW - Ratio analysis KW - Success in business N1 - Pt. one: The role of financial ratios - 1. creating value : a model of success - 2. Measuring value : the origin of financial ratios - Pt. two: Understanding financial ratios - 3. Funding management : the gearing ratio - 4. Asset management : the asset turnover ratio - 5. Value add management : the profit margin - 6. Tax management : the effective tax rate - 7. Growth management : the payout and retention ratios - Pt. three : Using financial ratios - 8. The composite ratios - 9. The place of financial ratios in strategic management - 10. Perspectives on financial ratios - Index ER -