Rosenbloom, Bert.
Marketing channels : a management view /
Bert Rosenbloom.
- 8th ed.
- Mason, OH : South-Western, Cengage Learning, c2013.
- xxiii, 664 p. : ill. ; 26 cm.
Includes bibliographical references and indexes.
9780324316988 (hbk.)
Marketing channels.
Marketing channels--Management.
658.87 / ROS 2013