Rosenbloom, Bert.

Marketing channels : a management view / Bert Rosenbloom. - 8th ed. - Mason, OH : South-Western, Cengage Learning, c2013. - xxiii, 664 p. : ill. ; 26 cm.

Includes bibliographical references and indexes.

9780324316988 (hbk.)


Marketing channels.
Marketing channels--Management.

658.87 / ROS 2013