TY  - BOOK
AU  - Lindgreen,Adam
AU  - Hingley,Martin K.
AU  - Vanhamme,Joëlle
TI  - The crisis of food brands: sustaining safe, innovative and competitive food supply 
T2  - Food and agricultural marketing series
SN  - 9780566088124 (hbk.)
U1  - 338.47664 
PY  - 2009///
CY  - Farnham
PB  - Gower
KW  - Food industry and trade
KW  - Management
KW  - Quality control
KW  - Consumers
KW  - Attitudes
N1  - Includes bibliographical references and index
ER  -