Content analysis / edited by Roberto Franzosi. - Los Angeles : SAGE, 2008 - 4 v. : ill. ; 24 cm. - Sage benchmarks in social research methods . - Sage benchmarks in social research methods. .

Collection of previously published articles, essays, etc.

v. 1. What is content analysis? : defining the methodological playing field -- v. 2. Refining the playing field : methodological advances -- v. 3. Applications : a focus on mass media -- v. 4. From advertising to protest violence : extending the range of applications.

9781412933995 (set)


Content analysis (Communication)
Communication--Methodology.

401.41 / CON 2008