TY  - BOOK
AU  - Királʹová,Alzbeta
TI  - Driving tourism through creative destinations and activities
T2  - Advances in hospitality, tourism, and the services industry book series
SN  - 9781522520177
U1  - 910.688 23
PY  - 2017///]
CY  - Hershey, PA
PB  - IGI Global
KW  - Tourism
KW  - Marketing
KW  - Coopetition
KW  - Destination management
KW  - Marketing considerations
KW  - Online destination images
KW  - Service development
KW  - Small tourism destinations
KW  - Social networking
KW  - Electronic books
N1  - Includes bibliographical references
UR  - https://ezproxy.taylors.edu.my/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1447270
ER  -