Bowie, David, 1951- Hospitality marketing an introduction / [electronic resource] : David Bowie and Francis Buttle. - Amsterdam ; Boston : Elsevier Butterworth-Heinemann, 2004. - 1 online resource (350 p.) : ill. Includes bibliographical references and index. ISBN: 9780750652452 0750652454 9780080472942 (electronic bk.) 008047294X (electronic bk.) Subjects--Topical Terms: Hospitality industry--Marketing.Hotels--Marketing. Index Terms--Genre/Form: Electronic books. Dewey Class. No.: 647.940688